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Please supply your job on CD, e-mail
your project, or ask for our ftp
information.
• Use our art templates. Provide
print-outs of each document.
• Keep in mind that home color
printers and computer monitors show
misleading and inaccurate color. For
best color accuracy, use Pantone Process
and Spot swatch books to determine the
proper color values.
FORMATS ACCEPTED:
Supply the art in one of the following
three ways (listed in order of our
preference):
1. Quark XPress
(up to the latest version), using our
templates from the web. Please include
all fonts and imported graphics used.
2. Adobe Illustrator or Adobe InDesign
(up to the latest version), using our
eps templates from the web. Please embed
all graphics and outline all fonts, and
supply the files as native files or
exported as EPS files.
3. Adobe Photoshop
(up to the latest version) as a TIF (or
EPS) file. You can import our eps
templates into Photoshop: Open the file
from Photoshop, rasterize it at 300 dpi,
and flatten layers. When constructing
the layout, make sure any new art is on
other layers above the template layer.
Do not flatten dielines into the
artwork.
We prefer not to get PDF FILES because
we need to make the final print pdf
ourselves, but if you would like to
supply them, make sure it is a PDF with
the images at 300 dpi, the fonts are
included, and you've followed all of
these guidelines and used our templates.
MOST COMMON MISTAKES:
Many jobs we receive have technical
problems, and we charge an extra fee for
fixing them. Here are the main rules to
follow to avoid these charges:
• Lay out all documents according
to our templates.
• Use CMYK or GRAYSCALE mode (not
RGB) for all images and color spaces.
• Make sure all documents contain
bleed, where appropriate. (When a
background image should extend to the
trim line, extend it 1/8" beyond the
trim line).
• Keep all type and logos are at
least 1/8" from any trim line.
• Supply all images and fonts
needed to output the job. (Provide both
screen & printer font parts for
Postscript fonts.) Or, in Illustrator or
InDesign, you can outline all fonts.
CD LABEL TIPS:
• When supplying art in Photoshop,
please provide bleed at the inside and
outside edges.
• If supplying spot art in
Photoshop, use spot channels or duotone
mode. A CMYK Photoshop file is
four-color, even though it may only
appear to have 2 colors in the design.
ILLUSTRATOR TIPS:
• Use CMYK color space only. Also,
don't correct the color space of
imported RGB images in Illustrator. This
has proven to be unreliable.
• Flatten all transparent objects
and groups before supplying files.
(note: flattening automatically converts
spot colors to CMYK). In some cases,
automatic flattening produces unexpected
results in the image quality and/or
text.
• Make sure all colors used are
Process CMYK colors, not Pantone or spot
colors (unless you're specifying PMS
colors in your design).
PHOTOSHOP TIPS:
• All images should begin as high
resolution files (300 dpi for CMYK or
Grayscale, 600 dpi or higher for Bitmap
Mode).
• Provide all images in CMYK mode,
not RGB.
• Type that has been set in
Photoshop may not print with clean,
sharp edges. While this may be
acceptable for titles, logos and larger
type, it can make smaller type
unreadable (below 7 pt.). For sharp
type, use a vector-based program such as
Quark, Illustrator, or InDesign.
• Save line art in bitmapped mode,
not grayscale, or it will not print
crisply.
QUARK TIPS
• Make sure all colors used are
Process CMYK colors, not Pantone or spot
colors (unless you're specifying PMS
colors in your design). |
